Serbia Fashion Week:
Fashion collections inspired by National and Cultural Heritage
Fashion collections inspired by National and Cultural Heritage
President of Serbia Fashion Week Svetlana Horvat
The 19th Serbia Fashion Week was officially opened in Novi Sad in the hall of the
Master Center of the Novi Sad Fair. This year's National Fashion Week is part of
the European Capital of Culture 2022 project, and hosted many fashion designers
from Serbia and abroad. In addition, the program includes interesting exhibitions,
but also seminars where eminent domestic and foreign experts will speak.
Day 1
Before the start of fashion shows, the audience was welcomed by the President of
Serbia Fashion Week Svetlana Horvat:
"Welcome to the European Capital of Culture 2022 and the 19th Serbia Fashion
Week. This edition of the National Fashion Week is very special for all of us,
because this year is Novi Sad, the city where the Serbian Fashion Week is held -
European Capital of Culture 2022. It is a great honor for us to be part of this
project and I hope in Novi Sad have time to visit other cultural events in our
city. The cultural heritage of each country represents a special protection of art and
fashion. designers indirectly draw inspiration for their collections from the cultural
identity of their country. That is why the 19th edition of Serbian Fashion Week is a
crossroads of culture and art of European countries. I am very happy and proud to
be able to welcome all fashion designers , partners and media representatives, who
will spend this wonderful week in Novi Sad with us, live or online. I believe that
together we will create beautiful memories over the next few days, "said Svetlana
Horvat in an emotional address which officially opened the only licensed fashion
week in Serbia.
In the first block of the show, we had the opportunity to see the creations of Spes
Line designer Jovana Živković and RA fashion designer Teodora Radenković, then
TMV Fashion and Lasher brands designer Aleksandar Lazić.
The creations of Spes Line by designer Jovana Živković and RA fashion designer
Teodora Radenković are unique and striking. A fantastic blend of casual relaxation
and elegance.
A collection of children's clothes was shown at the TMV Fashion fashion show,
and small models, like professionals, walked merrily with their fists to the long
applause of the audience.
The feeling is amazing and I think everyone can see how happy I am. The
collection is called Black Swan, and it was inspired by our customers. You had the
opportunity to see how smiling and happy our little models were on the runway.
could move nicely, they were not restrained, and the materials were specially
chosen, organic cotton, "said Svetlana Cavic.
The first block was closed by a fashion show by designer Aleskandra Lazić and her
brand Lacher. The garments from this collection are elegant and refined, without
unnecessary details, but still very effective. The special guest at this show was the
pop star Jelena Tomašević.
In the second block, Slovenian designer Sanja Veličković and Alekander Bratcher
from Serbia presented their collections.
Sanja Veličković's collection is inspired by the Vinča culture, the fashion show
began with one of the most beautiful original Serbian songs from Kosovo. This
song was most often sung at weddings.
The creations from Sanja Veličković's new collection are unique, dominated by
shades of orange in combination with black.
"The collection is inspired by the Vinca culture and the way people lived then,
when there were no wars, when there was peace, when there was freedom. The
basic message of this collection is that we should become human again," said Sanja
Veličković , a regular participant in Serbia Fashion Week.
In the second block of the first day of Serbia Fashion Week, we saw a wide range
of colors presented by Alexander Bratscher in his new collection. For his Color
Block collection, except in the spring, he found inspiration in freeing the world
from the Covid-19 pandemic. The designer wanted to bring cheerfulness and
smiles with bright colors.
At the end of the first evening of the 19th edition of Serbia Fashion Week,
Croatian designer Jadranka Šegota presented her new collection. Recognizable for
skillfully combining leather with other materials, this talented designer left the
audience breathless.
Photographers: Nenad Karlić, Danijel Rauški, Milan Babić, Milan Milojić
Master Center of the Novi Sad Fair. This year's National Fashion Week is part of
the European Capital of Culture 2022 project, and hosted many fashion designers
from Serbia and abroad. In addition, the program includes interesting exhibitions,
but also seminars where eminent domestic and foreign experts will speak.
Day 1
Before the start of fashion shows, the audience was welcomed by the President of
Serbia Fashion Week Svetlana Horvat:
"Welcome to the European Capital of Culture 2022 and the 19th Serbia Fashion
Week. This edition of the National Fashion Week is very special for all of us,
because this year is Novi Sad, the city where the Serbian Fashion Week is held -
European Capital of Culture 2022. It is a great honor for us to be part of this
project and I hope in Novi Sad have time to visit other cultural events in our
city. The cultural heritage of each country represents a special protection of art and
fashion. designers indirectly draw inspiration for their collections from the cultural
identity of their country. That is why the 19th edition of Serbian Fashion Week is a
crossroads of culture and art of European countries. I am very happy and proud to
be able to welcome all fashion designers , partners and media representatives, who
will spend this wonderful week in Novi Sad with us, live or online. I believe that
together we will create beautiful memories over the next few days, "said Svetlana
Horvat in an emotional address which officially opened the only licensed fashion
week in Serbia.
In the first block of the show, we had the opportunity to see the creations of Spes
Line designer Jovana Živković and RA fashion designer Teodora Radenković, then
TMV Fashion and Lasher brands designer Aleksandar Lazić.
The creations of Spes Line by designer Jovana Živković and RA fashion designer
Teodora Radenković are unique and striking. A fantastic blend of casual relaxation
and elegance.
A collection of children's clothes was shown at the TMV Fashion fashion show,
and small models, like professionals, walked merrily with their fists to the long
applause of the audience.
The feeling is amazing and I think everyone can see how happy I am. The
collection is called Black Swan, and it was inspired by our customers. You had the
opportunity to see how smiling and happy our little models were on the runway.
could move nicely, they were not restrained, and the materials were specially
chosen, organic cotton, "said Svetlana Cavic.
The first block was closed by a fashion show by designer Aleskandra Lazić and her
brand Lacher. The garments from this collection are elegant and refined, without
unnecessary details, but still very effective. The special guest at this show was the
pop star Jelena Tomašević.
In the second block, Slovenian designer Sanja Veličković and Alekander Bratcher
from Serbia presented their collections.
Sanja Veličković's collection is inspired by the Vinča culture, the fashion show
began with one of the most beautiful original Serbian songs from Kosovo. This
song was most often sung at weddings.
The creations from Sanja Veličković's new collection are unique, dominated by
shades of orange in combination with black.
"The collection is inspired by the Vinca culture and the way people lived then,
when there were no wars, when there was peace, when there was freedom. The
basic message of this collection is that we should become human again," said Sanja
Veličković , a regular participant in Serbia Fashion Week.
In the second block of the first day of Serbia Fashion Week, we saw a wide range
of colors presented by Alexander Bratscher in his new collection. For his Color
Block collection, except in the spring, he found inspiration in freeing the world
from the Covid-19 pandemic. The designer wanted to bring cheerfulness and
smiles with bright colors.
At the end of the first evening of the 19th edition of Serbia Fashion Week,
Croatian designer Jadranka Šegota presented her new collection. Recognizable for
skillfully combining leather with other materials, this talented designer left the
audience breathless.
Photographers: Nenad Karlić, Danijel Rauški, Milan Babić, Milan Milojić
Day 2
The program continued with an explosion of creativity on the catwalk. Almost all
designers have found inspiration for their new collections from the cultural
heritage of the countries they come from, skillfully combining modern and
traditional elements. The second night of Serbia Fashion Week was marked by
original and impressive shows that were accompanied by applause.
At the very beginning of the evening, the collection inspired by the cultural
heritage of Serbia was presented by designer Silvana Tošić. Her creations are a
perfect blend of glamor and tradition, and the show itself was fantastically
complemented by the sounds of traditional music.
Designer Katarina Vidović presented an elegant, modern collection inspired by
Queen Victoria.
This was followed by a fashion show by Greek designer Georgie Chioni and her
brand SkiN IT Fashion. Clothing pieces from this collection exude rock and punk.
After that we watched a fashion show by Montenegrin designer Kristina Marović,
whose collection includes motifs of folk costumes from all over the Balkans.
In the continuation of the program, the audience enjoyed the creations of designers
Milica Tričković and Jelena Zorić, who combined their creativity to create a new
brand, Lovely Apple. Their collection is innovative and explosive, the color they
used brings serenity, but also a breath of extravagance.
In the last block of the second evening, the Swedish designer from Morocco,
Imana Belmkaddem, and one of the most famous Serbian fashion designers, Marija
Sabic, presented themselves.
The collection of the creator Iman Belmkadem exudes her native Morocco, the
fashion show was accompanied by appropriate music, as well as the choreography
of the models.
“I used traditional winch fabric. This fabric is usually used in luxury decorations or
traditional kaftans, and in this collection I used it for a very modern wide jacket
with Swedish design”, said Imane Belmkaddem. Hers fashion show watched from
the front row Moroccan Ambassador to Serbia Mohamed Amin Belhaj.
At the end of this fashion evening, designer Marija Sabic presented her collection.
The models wore elegant and glamorous models of delicate colors complemented
by fluttering scarves.
The program continued with an explosion of creativity on the catwalk. Almost all
designers have found inspiration for their new collections from the cultural
heritage of the countries they come from, skillfully combining modern and
traditional elements. The second night of Serbia Fashion Week was marked by
original and impressive shows that were accompanied by applause.
At the very beginning of the evening, the collection inspired by the cultural
heritage of Serbia was presented by designer Silvana Tošić. Her creations are a
perfect blend of glamor and tradition, and the show itself was fantastically
complemented by the sounds of traditional music.
Designer Katarina Vidović presented an elegant, modern collection inspired by
Queen Victoria.
This was followed by a fashion show by Greek designer Georgie Chioni and her
brand SkiN IT Fashion. Clothing pieces from this collection exude rock and punk.
After that we watched a fashion show by Montenegrin designer Kristina Marović,
whose collection includes motifs of folk costumes from all over the Balkans.
In the continuation of the program, the audience enjoyed the creations of designers
Milica Tričković and Jelena Zorić, who combined their creativity to create a new
brand, Lovely Apple. Their collection is innovative and explosive, the color they
used brings serenity, but also a breath of extravagance.
In the last block of the second evening, the Swedish designer from Morocco,
Imana Belmkaddem, and one of the most famous Serbian fashion designers, Marija
Sabic, presented themselves.
The collection of the creator Iman Belmkadem exudes her native Morocco, the
fashion show was accompanied by appropriate music, as well as the choreography
of the models.
“I used traditional winch fabric. This fabric is usually used in luxury decorations or
traditional kaftans, and in this collection I used it for a very modern wide jacket
with Swedish design”, said Imane Belmkaddem. Hers fashion show watched from
the front row Moroccan Ambassador to Serbia Mohamed Amin Belhaj.
At the end of this fashion evening, designer Marija Sabic presented her collection.
The models wore elegant and glamorous models of delicate colors complemented
by fluttering scarves.
Day 3
On the third night of the spring edition of Serbia Fashion Week, the audience
enjoyed the fantastic creations of Serbian and foreign designers. We have seen
collections rich in different ideas with cuts and fabrics, but what they have in
common is that they skillfully combine the most valuable from the past with
elements that belong to the future.
The program was opened by designer Latinka Djordjevic, recognizable by
creations that have no seams. She used merino wool and silk, which is why the
designer sought inspiration for the design in nature.
"I am inspired by a healthy lifestyle. I have always wanted to live in a completely
natural way, that is why I created a collection dominated by handicrafts "said
Latinka Đorđević.
After that, something completely different followed. The guest from Hungary,
Anet Csizmazia, presented the collection she designed for the ZIA Budapest brand.
The audience enthusiastically watched the fashion show.
"The focus is on creating a more beautiful and better world. We make timeless and
quality creations that will forever be a part of your wardrobe ", said the guest from
Hungary.
In the second block of the show, we saw the collection of Dutch Designer
Carmichael Byfield, who presented clothes in a modern style that make innovative
creations with colorful prints.
Designer Valentina Dukić presented her collection of glamorous wedding dresses,
as if they came from a fairy tale. Models on their fists looked like modern
princesses. Everything looked magical and fairytale-like, and the audience
rewarded it with a big round of applause.
At the very end of the evening, the catwalk was dominated by designer Boško
Jakovljević, who presented his new collection, which he designed for the Martini
Vesto brand. In the first part of this great collection, we saw clothes of intense
colors and prints, while the second part is more reduced and calm with the
dominant black color.
Then, at the end of the evening, a fashion show by designer Jelena Malešević
followed, which presented an extremely interesting and original collection. The
futuristic, avant-garde design of her creations is different from everything we have
seen since the beginning of the 19th edition of Serbian Fashion Week. A unique
blend of past and future.
"The name of this collection is Time Less, which means its timelessness. I found
inspiration in the prehistoric civilization of Vinča ", said Jelena Malešević.
On the third night of the spring edition of Serbia Fashion Week, the audience
enjoyed the fantastic creations of Serbian and foreign designers. We have seen
collections rich in different ideas with cuts and fabrics, but what they have in
common is that they skillfully combine the most valuable from the past with
elements that belong to the future.
The program was opened by designer Latinka Djordjevic, recognizable by
creations that have no seams. She used merino wool and silk, which is why the
designer sought inspiration for the design in nature.
"I am inspired by a healthy lifestyle. I have always wanted to live in a completely
natural way, that is why I created a collection dominated by handicrafts "said
Latinka Đorđević.
After that, something completely different followed. The guest from Hungary,
Anet Csizmazia, presented the collection she designed for the ZIA Budapest brand.
The audience enthusiastically watched the fashion show.
"The focus is on creating a more beautiful and better world. We make timeless and
quality creations that will forever be a part of your wardrobe ", said the guest from
Hungary.
In the second block of the show, we saw the collection of Dutch Designer
Carmichael Byfield, who presented clothes in a modern style that make innovative
creations with colorful prints.
Designer Valentina Dukić presented her collection of glamorous wedding dresses,
as if they came from a fairy tale. Models on their fists looked like modern
princesses. Everything looked magical and fairytale-like, and the audience
rewarded it with a big round of applause.
At the very end of the evening, the catwalk was dominated by designer Boško
Jakovljević, who presented his new collection, which he designed for the Martini
Vesto brand. In the first part of this great collection, we saw clothes of intense
colors and prints, while the second part is more reduced and calm with the
dominant black color.
Then, at the end of the evening, a fashion show by designer Jelena Malešević
followed, which presented an extremely interesting and original collection. The
futuristic, avant-garde design of her creations is different from everything we have
seen since the beginning of the 19th edition of Serbian Fashion Week. A unique
blend of past and future.
"The name of this collection is Time Less, which means its timelessness. I found
inspiration in the prehistoric civilization of Vinča ", said Jelena Malešević.
Contributed By: Saif Rahman Sozib for World Fashion Media News
