A conversation with Roza Khaltueva
about international festival
“ETHNOPODIUM on Baikal"
Source: By: Saif Rahman Sozib for World Fashion Media News
"ETHNOPODIUM on Baikal" is a real holiday that not only demonstrates fashion, but connects it with ethnic roots.
Roza Khaltueva - President of the Eurasian Association of Ethno-Designers, member of the Presidium of the Irkutsk Regional Council of Women and the Union of Women of Russia. She was awarded the Jubilee Medal "In Commemoration of the 350th Anniversary of Irkutsk", a sign of public recognition, timed to coincide with the 80th anniversary of the Irkutsk Region. In 2012, she became a laureate of the Governor of the Irkutsk Region Prize "For creative
contribution". Holder of the Certificate of Honor of the Department of National Policy and Interregional Relations of the Moscow Government for the preservation and development of folk traditions of the national costume, a great contribution to the cultural heritage, high professional skills; diplomas, letters of thanks from China, Kazakhstan, Kyrgyzstan, and of course, the Irkutsk region. In November 2019, she was invited to the international project "FUSSIONNOW" ethnofashiontur in Taimyr, in 2020 she became a representative from Russia at the International Digital Fashion Week.
Roza Khaltueva, please tell me why you started doing ethnic design?
I am the head of the association, the author of the project "ETHNOPODIUM on Baikal" and its ideological inspirer, organizer. Ethnic design is carried out by designers, members of the association.In the modern world, representatives of different peoples began to wear their national clothes more often, which is perceived as ethnic symbols that express the mentality of the nation, contributing to the activation of ethnocultural self-awareness and the rallying of representatives of all ages and social groups. This interest is manifested both in the field of science, art and education, and in the field of modern fashion, in the tourism business, and is widely used during various holidays and celebrations. The costume is the history of the people, their soul. Translated from French means "CUSTOM".The folk costume is a whole artistic image, its formation was influenced by geographic and climatic conditions, and the economic structure.All activities of the association are aimed at studying, preserving and developing the national costume in the modern world. Starting from the creation of a doll in a national or stylized costume with school students at master classes, with professional masters of folk art, and then howthe result of the work is the exposition of the "Doll of the World" exhibition. Working with students of colleges and art schools to create a costume from scrap materials, and then with professional and amateur designers - collections of clothes in ethnic style, professional display of works and selection of the best designers and craftsmen annually at the Profi fashion show / Traditions and Modernity. Exchange of experience and discussion of modern trends and transformation of fashion at conferences and round tables.It is important for us to teach young people to understand that today it is not enough to imitate the image of a fashionable top or photo model, some kind of trend. You need knowledge and skills to correctly represent yourself, your people, the origins of culture and traditions through the national costume.
You are the organizers of many large projects, which of them could you call the most striking and significant?
International festival "ETHNOPODIUM on Baikal". The project is colorful, informative and entertaining, has long become a "visiting card" of the Irkutsk region, recognizable outside the country and the region. In 2010 he entered the Irkutsk Oblast Book of Records. In 2011, September 14 was marked at the VII Baikal Economic Forum as one of the best ethnocultural projects. Repeatedly became the winner of the Presidential Grants Fund, from 2013 to 2016. was included in the UNESCO calendar, 1st place in the nomination "The best project to popularize folk traditions and crafts" in the Russian Event Awards National Award in the field of event tourism in the Siberian and Far Eastern Federal Districts. In December 2019, the designers of the Association entered the top ten ethnic designers of Russia at the XIX international high fashion competition "ETNO-ERATO" in Moscow.A festival of this scale will be very interesting for both residents and guests of the region, famous designers, Fashion Weeks, photographers, bloggers and journalists, environmentalists. The festival has been running since 2009. Participants - up to 15 countries of the world, regions of Russia from the Trans-Baikal Territory to the Crimea; people from 5 to 85 years old, different social groups, 50% of participants - youth from 14 to 35 years. In February 2021, “ETHNOPODIUM from the Eurasian Association of Ethnic Designers took place in Moscow Gostiny Dvor. The first day - the designers of Moscow, the second - the regions of Russia and the third - the CIS countries.
The main organizer of the project is the Eurasian Association of Ethno-Designers, which has 35 members from all over Russia. The event takes place annually in summer or autumn on Lake Baikal and takes from three days to a week. In 2018, the anniversary year for the project, it lasted 10 days. Within the framework of the festival, master classes are held by eminent designers working in ethnic style, a competition for young designers, whose participants come from all over Russia and other countries (Mongolia, China, Kazakhstan, Uzbekistan, Kyrgyzstan, Crimea, Altai, Buryatia, Bashkortostan, Tatarstan, Tyva, Khanty-Mansiysk Autonomous Okrug, Trans-Baikal Territory, Tomsk, central regions of Russia, Moscow and others), gala show of collections of designer ethnic clothes. At the design competition, costumes are evaluated by experts in several nominations: from traditional to modern stylized, art design, stage design, accessories and debut (for the youngest designers). Partnership is widely developed, we cooperate with the Association of Designers of Russia, the Union of Masters of Folk Art "ONYX", IOOORDOV "Rainbow", the Union of Artists with Disabilities, national centers and others. In 2020, the Ethnopodium was not held due to the pandemic. In addition to the Ethnopodium, we, of course, develop and organize many other projects, such as the Belt of Friendship, which was implemented in 2016, the Profifashionshow, the Doll of the World exhibition and others. We ourselves also actively participate in other festivals and events: Aspara fashion week (Kazakhstan, Uzbekistan), International nomad fashion festival (Kyrgyzstan), Competition of haute couture national costume "ETHNO-ERATO" Moscow, international festival of fashion and jewelry (China, Mongolia), we plan to go to Bashkortostan in 2021 for the World Folkloriada and not only.This year in June "ETHNOPODIUM on Baikal" will be held from June 3 to 10, timed to the anniversary of the city of Irkutsk - 360 years and the Year of Baikal. The project will take place at the city's sites and on the Circum-Baikal Railway Do you have any wishes or recommendations for maintaining and preserving national traditions?
Preservation, development and popularization of traditional culture as a national value, a landmark capable of correctly solving all pressing tasks and problems in the modern world, transferring knowledge and experience of life, tested for millennia, to young people.
Roza Khaltueva - President of the Eurasian Association of Ethno-Designers, member of the Presidium of the Irkutsk Regional Council of Women and the Union of Women of Russia. She was awarded the Jubilee Medal "In Commemoration of the 350th Anniversary of Irkutsk", a sign of public recognition, timed to coincide with the 80th anniversary of the Irkutsk Region. In 2012, she became a laureate of the Governor of the Irkutsk Region Prize "For creative
contribution". Holder of the Certificate of Honor of the Department of National Policy and Interregional Relations of the Moscow Government for the preservation and development of folk traditions of the national costume, a great contribution to the cultural heritage, high professional skills; diplomas, letters of thanks from China, Kazakhstan, Kyrgyzstan, and of course, the Irkutsk region. In November 2019, she was invited to the international project "FUSSIONNOW" ethnofashiontur in Taimyr, in 2020 she became a representative from Russia at the International Digital Fashion Week.
Roza Khaltueva, please tell me why you started doing ethnic design?
I am the head of the association, the author of the project "ETHNOPODIUM on Baikal" and its ideological inspirer, organizer. Ethnic design is carried out by designers, members of the association.In the modern world, representatives of different peoples began to wear their national clothes more often, which is perceived as ethnic symbols that express the mentality of the nation, contributing to the activation of ethnocultural self-awareness and the rallying of representatives of all ages and social groups. This interest is manifested both in the field of science, art and education, and in the field of modern fashion, in the tourism business, and is widely used during various holidays and celebrations. The costume is the history of the people, their soul. Translated from French means "CUSTOM".The folk costume is a whole artistic image, its formation was influenced by geographic and climatic conditions, and the economic structure.All activities of the association are aimed at studying, preserving and developing the national costume in the modern world. Starting from the creation of a doll in a national or stylized costume with school students at master classes, with professional masters of folk art, and then howthe result of the work is the exposition of the "Doll of the World" exhibition. Working with students of colleges and art schools to create a costume from scrap materials, and then with professional and amateur designers - collections of clothes in ethnic style, professional display of works and selection of the best designers and craftsmen annually at the Profi fashion show / Traditions and Modernity. Exchange of experience and discussion of modern trends and transformation of fashion at conferences and round tables.It is important for us to teach young people to understand that today it is not enough to imitate the image of a fashionable top or photo model, some kind of trend. You need knowledge and skills to correctly represent yourself, your people, the origins of culture and traditions through the national costume.
You are the organizers of many large projects, which of them could you call the most striking and significant?
International festival "ETHNOPODIUM on Baikal". The project is colorful, informative and entertaining, has long become a "visiting card" of the Irkutsk region, recognizable outside the country and the region. In 2010 he entered the Irkutsk Oblast Book of Records. In 2011, September 14 was marked at the VII Baikal Economic Forum as one of the best ethnocultural projects. Repeatedly became the winner of the Presidential Grants Fund, from 2013 to 2016. was included in the UNESCO calendar, 1st place in the nomination "The best project to popularize folk traditions and crafts" in the Russian Event Awards National Award in the field of event tourism in the Siberian and Far Eastern Federal Districts. In December 2019, the designers of the Association entered the top ten ethnic designers of Russia at the XIX international high fashion competition "ETNO-ERATO" in Moscow.A festival of this scale will be very interesting for both residents and guests of the region, famous designers, Fashion Weeks, photographers, bloggers and journalists, environmentalists. The festival has been running since 2009. Participants - up to 15 countries of the world, regions of Russia from the Trans-Baikal Territory to the Crimea; people from 5 to 85 years old, different social groups, 50% of participants - youth from 14 to 35 years. In February 2021, “ETHNOPODIUM from the Eurasian Association of Ethnic Designers took place in Moscow Gostiny Dvor. The first day - the designers of Moscow, the second - the regions of Russia and the third - the CIS countries.
The main organizer of the project is the Eurasian Association of Ethno-Designers, which has 35 members from all over Russia. The event takes place annually in summer or autumn on Lake Baikal and takes from three days to a week. In 2018, the anniversary year for the project, it lasted 10 days. Within the framework of the festival, master classes are held by eminent designers working in ethnic style, a competition for young designers, whose participants come from all over Russia and other countries (Mongolia, China, Kazakhstan, Uzbekistan, Kyrgyzstan, Crimea, Altai, Buryatia, Bashkortostan, Tatarstan, Tyva, Khanty-Mansiysk Autonomous Okrug, Trans-Baikal Territory, Tomsk, central regions of Russia, Moscow and others), gala show of collections of designer ethnic clothes. At the design competition, costumes are evaluated by experts in several nominations: from traditional to modern stylized, art design, stage design, accessories and debut (for the youngest designers). Partnership is widely developed, we cooperate with the Association of Designers of Russia, the Union of Masters of Folk Art "ONYX", IOOORDOV "Rainbow", the Union of Artists with Disabilities, national centers and others. In 2020, the Ethnopodium was not held due to the pandemic. In addition to the Ethnopodium, we, of course, develop and organize many other projects, such as the Belt of Friendship, which was implemented in 2016, the Profifashionshow, the Doll of the World exhibition and others. We ourselves also actively participate in other festivals and events: Aspara fashion week (Kazakhstan, Uzbekistan), International nomad fashion festival (Kyrgyzstan), Competition of haute couture national costume "ETHNO-ERATO" Moscow, international festival of fashion and jewelry (China, Mongolia), we plan to go to Bashkortostan in 2021 for the World Folkloriada and not only.This year in June "ETHNOPODIUM on Baikal" will be held from June 3 to 10, timed to the anniversary of the city of Irkutsk - 360 years and the Year of Baikal. The project will take place at the city's sites and on the Circum-Baikal Railway Do you have any wishes or recommendations for maintaining and preserving national traditions?
Preservation, development and popularization of traditional culture as a national value, a landmark capable of correctly solving all pressing tasks and problems in the modern world, transferring knowledge and experience of life, tested for millennia, to young people.
