PASSION BEYOND IMAGINATION
Paula Goia is a young Hair and Makeup Artist who has recently won the Trophy Award at the World
Fashion Festival Awards (Spring/Summer 2019). Through her work and skills, Paula has
demonstrated how to be successful with consistent discipline, hard work and passion!
Fashion Festival Awards (Spring/Summer 2019). Through her work and skills, Paula has
demonstrated how to be successful with consistent discipline, hard work and passion!
Contributed By: Saif Rahman Sozib
for World Fashion Media News
How would you describe yourself? What about your friends (how would they describe you)?
I would say I am incredibly passionate about life and all things related to beauty. I am honest, loyal,
very hard working and my friends say a perfectionist, funny, loyal and always ready to help.
How did you discover your passion for makeup?
My passion for make-up began in my high school years, where I developed a love for beauty, make-up
and colors. My sister was a great inspiration to me as I remember she was the first one that did my
make-up for a wedding many years ago and I just fell in love with it. As I matured, I used to look at
how polished and stylish she was. She always had the best clothes, and some of the greatest make
up brands to hand.
When did you decide to have a career as a MUA?
When I realized that my passion was in the world of beauty and in particular, women's fashion and
make-up, I gathered the necessary finances that I had saved and enrolled at the London School of
make-up to become certified.
What’s your favorite part when applying makeup for a person? And makeup style you like the
most?
I enjoy all aspects of make-up, but my preferences are bridal and editorial, which are my specialties
and both allow me to express my creativity.
You’ve had the chance to work with hundreds of faces. Which type of face requires careful
skills?
I love the uniqueness in all faces, and this is what makes this job so beautiful and exciting. In beauty,
we look for aesthetic symmetry as that's "the golden rule", but I genuinely believe beauty comes from
the inside, which is reflected outwards. I am just the bridge with the correct tools and colors that brings harmony to the surface.
When you look at a professional makeup done by someone else, what gets your attention first?
A proper blending technique is the first thing I focus on.
You are truly a gifted MUA. Your work is getting huge recognition worldwide and you have also
been awarded in the past months, including at the World Fashion Festival Awards. How does it
feel to see your efforts and passion being recognized and appreciated?
I have been truly blessed to have met some fantastic people along my path who have supported and
encouraged me. The WFFA was a spectacular and unforgettable event for which I feel very proud and
will be forever grateful for the platform this event afforded me.
What’s the biggest accomplishment you’ve had as a professional MUA?
The smile on my client's faces is the most significant accomplishment for me. So far, I've worked in
some of the best fashion shows, extravagant weddings, and recently collaborated on a Netflix series
with Mac Cosmetics where I assisted their global make-up artist, and above that, some of my work
was published in Vogue USA as part of the Arabian Gazelles Group of Dubai.
What’s your favorite quote?
You get in life what you have the courage to ask for - by Oprah Winfrey, an amazing woman,
I truly get inspired by.